People and culture
See You at Bridge!
The Sessions, Strategies, and Moments We’re Looking Forward to Most
Peak summer is upon us. For some, that means calendars turn upside down, for others, it’s a much-needed break or a chance for that big trip. For this group of nonprofit fundraising pros, we know it also means that this year’s annual Bridge Conference is fast approaching!
For the MissionWired team, Bridge offers the opportunity to connect with you all, our fellow nonprofit fundraisers, in person: To learn together in exciting sessions around innovative new strategies, to talk about what’s happening in the industry today, and – through collaboration – to find new ways to strengthen our approaches to fundraising and expand the reach of deeply impactful missions across every nonprofit vertical.
This year’s conference agenda is packed with hot-button topics and the latest industry trends and challenges: strategies for building trust and long-term support with donors, new approaches to acquisition, big questions about navigating the AI landscape, and more. We’re looking forward to attending sessions and engaging in important conversations, and we can’t wait to see you there! We hope you’ll stop by our MissionWired booth in the exhibit hall to say hello and connect with us.
You can also catch the MissionWired team on Thursday afternoon in a panel discussion about sustainable growth. We hope you’ll mark your conference calendars and join us!
A New Era of Email Lead Gen: Building and Testing a Digital Co-Op Strategy
Thursday, July 30, from 2:30-3:30 p.m. ET
In an era of tightening acquisition budgets, rising ad costs, and shrinking donor files, the solution for nonprofit fundraisers isn’t to run away from email lead gen. It’s to find and test new channels and then evaluate and scale them with rigor. Digital co-ops have become one of the most promising ways to scale email lead gen and donor acquisition, giving nonprofits access to modeled audiences built from millions of shared data points. But getting the most from a digital co-op investment requires a thoughtful strategy, from privacy policy alignment to onboarding to ongoing content strategy and measurement.
This session will bring together nonprofit, agency, and co-op provider perspectives to explore how nonprofits can build and test digital co-op programs tailored to their goals. Panelists will discuss practical steps for getting started, how to design welcome journeys that maximize early engagement, and how to evaluate performance across multiple co-ops.
“I’m looking forward to having this important conversation about what sustainable growth really looks like for nonprofits today. There’s no one-size-fits-all approach to donor acquisition or reactivation, and I think the best strategies come from bringing together different perspectives, challenging assumptions, and sharing what’s actually working. As organizations continue to navigate an increasingly complex fundraising landscape, it’s more important than ever to build out strategic programs that create long-term value for the causes we all care deeply about.”
Jack Valor
Vice President, Growth, MissionWired
About Jack Valor:
With over a decade of experience in digital fundraising and engagement, Jack specializes in helping nonprofits build relationships with their donors that translate into transformative movements and help build a world rooted in justice. In the ever-changing digital fundraising and organizing landscape, Jack is an expert in donor recruitment, engagement, empowerment, and increasing long-term donor value. They have helped guide dozens of nonprofits, large and small, as they tell rich and vibrant stories. Through these stories and our work together, these organizations can propel their fundraising, advocacy, and outreach to new levels.
Meet more of the team who will be at Bridge and around National Harbor!
Want to schedule coffee or a meeting ahead of time? You can reach out to our team at [email protected] and we’ll connect you.
Senior Vice President
Connect With Her About: Strategic partnerships – I love tackling complex fundraising challenges and turning them into growth opportunities.
Vice President, Accounts
Connect With Her About: Turning digital strategies into lasting donor relationships, and my new cat named Ziggy.
Vice President, Accounts
Connect With Him About: Digital fundraising – email, web usability, A/B and multivariate testing, P2P, and “friendraising” – Broadway musicals, comic books, and the MCU.
Vice President, Marketing
Connect With Her About: Brand and marketing strategies that tell your authentic story – and your favorite beach read.
Principal & Senior Vice President, Accounts
Connect With Him About: New donor acquisition, integrating online and offline campaigns, and using modeling to improve segmentation and drive revenue.
Senior Vice President, Analytics & Decision Sciences
Connect With Him About: How to use data and technology in innovative ways, solutions for fundraising's toughest challenges, or ask me about my dire wolf, I mean dog, Arya.
Managing Strategist
Connect With Her About: Telling impactful stories and tackling fundraising challenges through email and SMS, or any book about Lee Miller – fiction or non-fiction.
Senior Vice President, Accounts
Connect With Her About: Integrated, cutting-edge strategies to drive substantial growth.
Senior Vice President, Accounts
Connect With Her About: Growing and evolving your digital fundraising program – from email list acquisition to growing sustainer programs to increasing digital revenue
Senior Vice President, Client Services
Connect With Him About: Direct Mail and Channel Integration strategies – understanding market trends, managing change, and developing training and team building – and pizza.
Principal & Senior Vice President
Connect With Her About: Direct Mail and Constellation Data Services.
Executive Vice President, Partnership Growth
Connect With Her About: The biggest fundraising challenges facing your program today – and how our team can help!
Production Director
Connect With Her About: Cost-effective direct mail campaigns that meet USPS regulations while maximizing quality and delivery performance; and Pickleball, yoga, and holistic health.
Senior Vice President, Accounts
Connect With Her About: Enhancing direct mail strategies and building multichannel programs.
Vice President, Growth
Connect With Them About: Problem-solving for robust programs, strategic partnerships, growing fundraising at scale, and all the latest reality TV.
One more thing we’re really looking forward to?
MissionWired’s Bridge Conference Reception!
Join us on Thursday, July 30, starting at 5:30 p.m. ET at SUCCOTASH in National Harbor.
Just after sessions let out, you can find us right across the street from the conference center for food and drinks, on us – and more fun conversation with our team.
Planning to join us? RSVP right here to let us know. We can’t wait to see you!
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