We help you tell the kinds of big, ambitious stories that build communities while breaking revenue and audience growth records – and we do it over every direct marketing channel.
Here’s how our comprehensive services can provide you with an expert for every challenge:
We’re constantly innovating in the digital advertising space: from designing new creative approaches we’ve seen picked up across the fundraising industry, to building game-changing targeting and engagement strategies that keep our partners ahead of the curve, generating value and audience growth in ever-shifting advertising landscapes. When changes across the biggest platforms impacted our partners, we launched our own set of comprehensive growth solutions: The Digital Co-Op, which is driving record-fast returns at scale and keeps getting better.
With over 30 years experience running successful direct-mail campaigns, our team is constantly innovating – from testing new strategic approaches to working closely with vendors to keep your costs to the absolute minimum, we’re always striving to find the most efficient way to meet your goals in direct mail.
Data. Creativity. Results.
The fastest-growing channel in the direct marketing landscape, SMS presents fundraisers with a valuable audience because of the very nature of cell phone inboxes: the SMS platform is reported to have a 95% open rate, something no email can achieve. We’ve been guiding our partners towards this rapidly-expanding platform for years, building SMS lists and sophisticated text campaigns from the ground up and tracking the game-changing growth they achieve for nonprofits and political organizations alike.
We know that phone-recruited donors offer rich possibilities for long-term supporter relationships, and we have a long history in growing large phone programs for critical Democratic campaigns and world-changing nonprofits.
In our partnerships with nonprofits and campaigns, we deploy hundreds of emails a week, thousands a month, and tens of thousands a year, working with our partners to build programs that feature dynamic content and diverse calls to action: fundraising appeals, yes, but also first-person narratives, multimedia-rich storytelling, and interactive experiences. Through sophisticated segmentation strategy and perpetual, rigorous testing, we’re always optimizing to maximize engagement and results.