Lynn Waller

Principal and Senior Vice President, Direct Mail Accounts

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The opportunity to lend my strategic and analytical experience to our partners, who span across such a broad range of world-changing missions, is something I’ve dedicated my career to. My passion for innovative integrated fundraising, along with my keen insights and program management skills, helped me grow into leadership positions in account services, where I’ve spent the majority of my career.

As senior vice president, it’s been an honor to lead account teams for some of the largest organizations we’ve partnered with. I’ve gained tremendous experience over the years, with stratified, integrated fundraising programs across every channel, from email marketing to digital advertising to direct mail – maximizing file growth and net revenue across channels. I also serve as a board member of the Direct Marketing Association of Washington (DMAW) Educational Foundation, and as a member of the James Madison University Department of Marketing Executive Advisory Board.