Jenny Allen

Principal and Senior Vice President, Direct Mail Accounts

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I’m just as dedicated and intense about these causes as any of my clients because I share their values.

Since 2006, I’ve led integrated fundraising for the direct response organizations we partner with – from health care-focused nonprofits, to environmental movements, to animal rights organizations, to causes focusing on reproductive health access. It is an honor to know that I am working every day to support great causes that make a difference in the world.

Our partners have described me as enthusiastic, and I don’t disagree! I dive headfirst into every facet of direct response: developing powerful, compelling creative, geeking out over every number and metric to optimize success, and innovating bold new strategies that elevate programs to success. And while I make every meeting fun, I am just as dedicated and serious about these causes as our client partners, sharing their passion and commitment. Over the years, my leadership in direct mail and digital fundraising has been recognized with numerous industry awards. It’s an honor, but I’m most proud of the stories I have helped share – and the millions of dollars I have raised to fuel change in the world.